iBoot Camp 2012 "Call for ideas"
We ask you to submit your idea in the form an elevator pitch in two formats (both are mandatory!).
- Via the NABC-template, which you can find here: in PDF or Powerpoint.
- Via a 2 minutes' video pitch for internal use (Note that we don't expect a professional video pitch, just a fragment taken with your webcam, via Bubobox ... is enough to give us a glimpse on your idea) A professional video pitch will be made during the recruiting session.
To give you an idea of which elements an elevator pitch much consist, have a closer look at this video presentation.
The Core of Your Elevator Pitch is the value proposition. The value proposition must be in the form of NABC (Need, Approach, Benefit, Competetion). The process of developing an NABC is used to identify, and then refine, an idea with potential business merit.
- Describe the Need for the market or customer.
- What is your unique Approach for addressing this need?
- What are the Benefits for this approach?
- What makes your product or service better then the alternatives of your Competitors?
Submission is possible from January 9 till 9 o'clock February 9. Good luck!
Fields marked with a (*) are mandatory.
